#111 How Much Should You Spend On Social Media Marketing

CommunicationPodcast

If you were guaranteed $2 for every $1 you spent, wouldn’t you be looking for more cash to invest?

Every doc wishes a promise of return on their marketing investments but their hesitation from the lack of guarantee is massively restricting their growth.

When it comes to paid traffic or any investment for that matter, there is no promise of success, only a probability based on one’s skills, knowledge and experience.

Once you understand this reality, it’s much easier work within the rules and yield results.

On this episodes of Life By Design For Chiropractors I talk about my own success and failures with scaling my online marketing.

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#110 The Practice Survival Checklist

PodcastSystems

The solution to feeling anxious and scared is clarity.

During times of chaos and craziness (such as now), nothing is able to settle our mind like a plan, a blueprint, some direction; and the action that follows it.

The Practice Survival Checklist was built by asking the question…

“What are the primary requirements necessary to slow the bleeding, stabilize and confidently move forward in our business?”

We came up with 6 boxes that need to be ticked if you want to start feeling better and I dare say it, good, about the current status of your practice.
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#109 How to Communicate During a Crisis

CommunicationPodcast

Communication is ALWAYS one of the requirements for success in practice, business and life.

During a crisis, what you say, how you say it and who you say it to becomes of the utmost importance.

You’ll find three very unique groups that you’ll need to be speaking to with unique narratives for each.

On this episode of Life By Design For Chiropractors we cover how to communicate during a crisis.
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#108 How to Maintain a Growth Mindset During a Crisis

LeadershipPodcast

These are crazy times.

No matter how to slice it, the current landscape for chiropractic and essentially every other business on the planet looks grim.

We’re weeks into closures, quarantines, social distancing and the economy is in a downward spiral.

The worst part, not only is it bad, but we don’t have any real idea as to when it’s going to get any better.

Job losses, businesses closing their doors for good and major financial doom… how in the world can we stay “growth minded” during this crisis?

That’s exactly what we explore on this episode of Life By Design For Chiropractors.
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