Tag: chiropractor

#141 5 Things Patients Must Believe Before Saying Yes

CommunicationPodcast

When a patient says no to our recommendations, we assume it’s always something we said or didn’t say, something we did or didn’t do.

That is the case sometimes, but far too often much of the information we could add to aid the decision-making process gets overlooked.

There’s an entire hierarchy of needs at work inside the patient’s mind and most often completely unknown to the patient themselves.

If we know and understand what the patient needs, we can tailor our information, environment, and efforts to ensure these “beliefs” are covered during our interactions.

The end result…

More yeses.

Happier patients.

Better outcomes.

On this episode of Life By Design For Chiropractors I share “The 5 Things Patients Must Believe Before Saying Yes.” Read More

#139 The Modern Referral System

PodcastSystems

Who wouldn’t love a steady stream of new patients coming directly from your existing wonderful and engaged practice members?

While new patients are the lifeblood of your practice, referred new patients are the cream of the crop.

How are you generating more referrals?

Experience.

Results.

Professionalism.

Kindness.

These are all top-level attributes that need to be in place and cultivated.

But how easy are you making the referral process?

For both the patient and for their referral?

On this episode of Life By Design For Chiropractors I review a new, successful, referral system we’ve launched in our gym and practice. Read More

#138 The Tale Of Two Practices

PodcastSystems

It was the best of times.

It was the worst of times.

It was the age of wisdom.

It was the…

You probably get the idea.

In “Chiro” world, the preached purpose is to see as many people as possible and create a subluxation-free world.

That means doing whatever it takes to see more people and “serve” more people.

It’s a statement that’s been screamed from the stage and now social media, since the dawn of Chiropractic times.

But…

Is an ever-growing practice really the only practice worth it’s salt?

Could it even be in opposition to a fantastic life for the Chiropractor themselves?

Over the past few years a pattern has emerged among clients, docs we’ve consulted with and I’ve even experienced in my own practice.

There are two practices a subluxation-centered doc should consider.

On this episode of Life By Design For Chiropractors, I discuss them both. Read More

Reggie Gold’s Three Questions

CommunicationPodcast

I love Reggie Gold.

If you don’t know who this person is, and that’s becoming more and more possible, you need to expose yourself as much Reggie content as possible.

The one caveat, and I may rub some chiropractors the wrong way with this statement, is to be wary of his business model.

It’s a bust and honestly, terrible.

That said, Reggie was a fantastic communicator.

His clarity regarding The Third Paradigm of Chiropractic and how to help the public understand is second to none.

One of the recordings that stuck with me and continues to influence our Day One – Two process are his “3 Questions”.

The “3 Questions” seem simple, but when you deconstruct them, they’re actually quite genius.

On thiss episode of Life By Design For Chiropractors, I break down Reggie’s “3 Questions”. Read More