Is Your Practice Candy, Vitamins or a Painkiller?


Candy, vitamin, or painkiller?

Which one of these best describes your practice?

In my experience, most Chiropractors are positioning themselves as a “vitamin”…

Good for you, but nothing urgent or overly important.

You can live with it, you can live without it, but you probably won’t remember much about the experience either way.

I’m not suggesting that’s conscious or even what you think about your service.

But it is what your market and some of your patients think.

In order to become the go-to resource for spinal, neurological, or functional health in your community, your potential prospects must believe that you have the “painkiller”.

And I don’t mean that literally.

I mean you must become the solution to a pressing, urgent problem they desperately want to solve.

How do you accomplish that in a 3rd Paradigm Chiropractic model?

That’s the topic for this episode of Life By Design For Chiropractors. Read More

#143 How to Handle Patient Drop Outs


When I started my practice, I was 1000% convinced I would never lose a patient.

Call me naive, many have before…

I assumed if I simply taught them “what I knew, they would do what I do.”

Every other Chiropractor had it wrong.

I had it right.

Until it happened to me.

Which, by the way, took approximately 5 days into my practice life.

On this episode of Life By Design For Chiropractors, Kreso and I take another break from Training Camp to discuss our once utopian views of practice, and how we now handle the reality without letting it minimize our impact or happiness. Read More

#139 The Modern Referral System


Who wouldn’t love a steady stream of new patients coming directly from your existing wonderful and engaged practice members?

While new patients are the lifeblood of your practice, referred new patients are the cream of the crop.

How are you generating more referrals?





These are all top-level attributes that need to be in place and cultivated.

But how easy are you making the referral process?

For both the patient and for their referral?

On this episode of Life By Design For Chiropractors I review a new, successful, referral system we’ve launched in our gym and practice. Read More

#138 The Tale Of Two Practices


It was the best of times.

It was the worst of times.

It was the age of wisdom.

It was the…

You probably get the idea.

In “Chiro” world, the preached purpose is to see as many people as possible and create a subluxation-free world.

That means doing whatever it takes to see more people and “serve” more people.

It’s a statement that’s been screamed from the stage and now social media, since the dawn of Chiropractic times.


Is an ever-growing practice really the only practice worth it’s salt?

Could it even be in opposition to a fantastic life for the Chiropractor themselves?

Over the past few years a pattern has emerged among clients, docs we’ve consulted with and I’ve even experienced in my own practice.

There are two practices a subluxation-centered doc should consider.

On this episode of Life By Design For Chiropractors, I discuss them both. Read More