There’s an abundance of emphasis placed on delivering a strong day one experience and rightfully so… you only get one chance to make a first impression!
What about day two? That’s the close right?
Establishing a solid agreement on the second visit is a cornerstone to future retention and of course the obvious, if they don’t start there’s very little chance they become a lifetime client.
But, as important as those first two major practice visits are, they pale in comparison to “The Second Buying Decision”.
The review visit that occurs after the initial stage of care is the most important single visit for building your practice.
At this visit, all the smoke and mirrors are gone, no more bells and whistles, just an understanding from the patient that any CORE PROBLEM with the spine and nervous system is a problem and spending time and resources addressing it is a valuable pursuit.
On this week’s episode of Life By Design For Chiropractors, Dr. Kreso and I breakdown the highlights of the Life By Design framework for this critical patient interaction.
Enjoy! Read More